What does ‘Your Resource For ALL Things Video’ really mean?
I recently got an email from one of our clients who wanted to produce some short quick corporate videos in house that they could share with their team both locally and regionally but they didn’t have a budget to bring the Baerclaw Productions team in to do the work. They were thinking about using a smart phone, tablet or perhaps a GoPro to create short, quick videos of their new CEO interacting with the team and being a part of their community outreach. Our client explained what she needed and asked if I had a moment, would it be possible to share some of the knowledge that we have based upon our almost 20 years in the video production business.
The answer was… OF COURSE! We have always thought of ourselves and offered to one and all that we are your resource for all things video!
After a brief conversation to further understand what they wanted to do and what equipment they had in house, I spent about 20 minutes with our client explaining what we would recommend they do, how to use the equipment that they had in house and how to use basic, free editing software to create the videos that they needed. We talked about how to shoot the video, how to keep the camera steady, how to make sure that they were taking advantage of existing light and how to deal with audio in multiple environments.
I then spent about an hour scouring the internet for relevant videos for as our client described them, I Phone video for dummies, that further reinforced what we had already talked about so that she had additional information that she could share with her team to ensure that no matter who was working on the project, they were all working with the same knowledge. One of her biggest concerns was that if she did a Google search, she might end up getting into information that was too technical and perhaps more confusing for her and her team.
While her company is a great, long term client, we are happy to share our knowledge and expertise with anyone because we firmly believe that if we can help people understand and utilize the power of video, everyone wins!
If you have any questions about video, why don’t you give us a call at Baerclaw Productions and let us help you!