Home office video to informational video – Check!

Just because most of us are working from home doesn’t mean that we can’t produce high quality videos to promote our businesses.

In previous posts, we’ve talked about lighting, sound and camera angles but today, we want to take it one step forward and show you what we mean by using a real world example that we created.

One of our clients, PWNA, Partnership With Native Americans, needed to create an informational video about the services that they offer and how the COVID-19 pandemic has exacerbated the issues that Native Americans have been dealing with for years and how the work that PWNA is doing on a daily basis is making a huge difference.

The challenge was that the video needed to be created quickly, the CEO is not close to our Phoenix offices, and travel was not an option either for him or our crew due to the pandemic.

The solution was simple – using his laptop, Josh Arce, the President and CEO of PWNA, recorded his message and then sent us the video files.

The great thing is he didn’t have to do it in one take, he could look and listen to different takes and select the one that he liked best. We then used the takes that he liked best, existing video and pictures that we had in our AVID edit systems from previous projects and created an informational video that they are using in many places and ways to raise awareness and support.

The first picture was grabbed from the raw video that we received.

The second picture is what you’ll see in their video after the video was reformatted and color corrected.

Which picture would you rather use to promote your business, service or mission?

If you’d like to see the entire video, please click on this link – https://youtu.be/3R-ywuGgDEs

If you’re ready to produce a video to promote what you do, please check out our previous blog posts and if you have questions or need some help, the Baerclaw Productions team is ready to help.

We’ve been in business since 1997 and we look forward to being ‘Your Resource For ALL Things Video!’.

www.baerclawproductions.com

602-789-8396

Bosho, that’s greetings in Potawatami.

My name is Joshua Arce.

I’m a citizen of the Prairie Band Potawatomi Nation of Kansas and I’m President and CEO of Partnership With Native Americans.

PWNA is a Native-led, Native serving non-profit that has aided tribal communities since 1990.

Each year, we’re improving the lives of 250,000 Native Americans.

Our mission is providing immediate relief and long-term solutions to address disparities on impoverished and geographically isolated reservations.

Let me give you a few numbers to explain what the tribes are up against.

23 percent of Native families live with food insecurity, just not enough healthy food.

Only 13 hold a college degree, about half the rate of Caucasians.

Up to 61 percent of Native children live in poverty or low-income households.

When disaster strikes, outside help is slow to come and health care is a real challenge fueling higher rates of diabetes and other chronic illness.

So where do we start?

Well, honestly, it all starts with you.

Native Americans have the highest need in the U.S., yet less than one percent of charitable giving supports Native causes.

Year-round, PWNA is providing critical goods and services to the tribes.

We help with food boxes, fresh produce, and bottled water

K through 12 school supplies, scholarships, and mentoring.

Leadership training, emergency preparedness training, and emergency relief when disaster or a pandemic strikes.

Our top priorities now are emergency deliveries for Covid-19 relief and hunger.

So much work has been done, but there is more to do.

We hope you will join us in championing hope for a brighter future.

Iwgwien. Thank you.

Giving back to the community? Share it with the world!

If your company has made a commitment to the community and your team members are giving of their time to make a difference, take pictures of them in action! Giving back to your community is a great thing and you should share that on your website, a blog post or in a quick video that you can show to your existing and potential clients.

Baerclaw Productions
Baerclaw Productions

Here’s something else to think about, T-shirts with your company name on them is a great way during the event and after to let everyone know that you and your team are on the front lines of making a difference in your community. One of the first projects that we did at Baerclaw Productions not long after we opened our doors in 1997 was for a company that gave their employees up to 40 hours a year of paid time off to volunteer for the charity of their choice. There are a lot of companies out there that do this and when your team members go out to make a difference, make sure they take pictures so that you can share the message with new and prospective customers. If you need help putting them together with either a voice over or music bed, give us a call at 602-789-8396 or visit our website at baerclawproductions.com and let Baerclaw Productions be Your Resource For ALL Things Video! We can quickly put it together for so that you can share it with the world!

Do you remember what you were doing in 1997?

What Were You Doing in 1997? – Part 1.

Perhaps you were mourning the passing of Princess Diana and Mother Teresa.

Maybe you were stunned when boxer Mike Tyson bit Evander Holyfield’s ear in the ring or watched in amazement as 21-year-old Tiger Woods became the youngest winner of the Masters.

Were you were waiting in line to buy the Nintendo 64 Game System, the world’s first true 64-bit video game system for the list price of $169.99.

Maybe you just curled up with a good book like say ‘Harry Potter and the Philosopher’s Stone’ which was released in the UK in June of 1997.

While we remember all of those, we also remember 1997 as the year that Baerclaw Productions became the newest full service video production company in Phoenix, Arizona.

Happy 20th Anniversary to Baerclaw Productions – part 1.

After more than a decade as an award-winning anchor, reporter and producer working for every major network, our owner, Bill Baer, decided that it was time to take his storytelling and producing skills in a different direction. Instead of reporting on the news of the day, he wanted to share the stories of exciting and interesting people, places, organizations, and activities. Sitting next to Dan Rather was fine, but he knew there had to be more for someone who could tell compelling stories in a clear and concise way.

As part of Baerclaw Productions 20th Anniversary Celebration, we are re-releasing some of the early videos that we produced and it makes sense that we start with our very first video – our demo reel to promote our services and explain where we came from. Looking back at what was state of the art then and what we are doing now brings a smile to our face but if you have a couple of minutes to kill, why not sit back and take a trip back in time with us to see where our 20-year run started.

Click here to view our 1997 demo reel.

Experience, creativity, and professionalism have always been a big part of what makes Baerclaw Productions special and remains the foundation for our award-winning staff. Combine that with state of the art equipment and a commitment to the customer and it’s easy to see how we consistently meet or exceed our clients’ expectations.

Since 1997, Baerclaw Productions has been producing award winning videos for a wide array of clients ranging from small start-ups to Fortune 100 companies. Over the years, the Baerclaw Productions team has produced corporate videos, web videos, sales videos, training videos, testimonial videos, award videos, new product launch videos, television programming, infomercials, documentaries, green screen videos, nonprofit videos, commercials and PSA’s.

Whether you need a corporate video, web video, promotional video, sales video or training video, our team can take your vision and turn it into a video to tell your story!

If you have a need for video production to share your story with the world, let us be Your Resource For ALL Things Video! Give us a call at 602-789-8396 for a free consultation.